The library
A deep library of guides, industry ebooks and tools — kept up to date, and generous on purpose. The expensive-looking content moat that proves we know our stuff.
The lane no one writes well: spotting AI scams, using AI safely if you're not techy, and AI for small business without getting ripped off — for families, older people and small firms.
free · living · faceted by audience
Free, living, human-verified guides — from ISO certification to talking to your team. Drafted with AI, verified by a named human.
free · web + PDF
One polished PDF per industry: the latest models compared, what to use, what to avoid, the compliance angle — free lead-magnet tier and a paid deep-dive tier.
free → paid · quarterly refresh
The honest version of what AI is ready for today — Go, Amber or Stop, each with our candid reasoning and the date we last checked.
free · living register
One calm email a week. We read the AI noise so you don't have to, and tell you plainly what matters for a business like yours — with the sources, every time.
free · weekly
Free, interactive
Quick, honest instruments you can use right now — no sign-up wall on the basics.
Plain English
The jargon, decoded: hallucination, RAG, fine-tuning, agents, tokens — in language a busy owner can actually use. Living, and linked from every guide.
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